Product attributes and downloadable products - “One-click” purchasing allows you to build custom forms on product pages to collect customer information without forcing the customer to setup an account
- Custom form builder allows you to place editable interactive and selectable devices on product pages (Ideal for product customization and product up-selling on checkout)
- Downloadable electronic product utility and interface allows you to upload your e-products from within the admin section and define prices, download availability in number of days, and number of downloads allowed per purchase (for e-books, audio books, videos, software, and other multi-media products)
- “Customer Center” displays the entire customer account information database and lets you edit customer information through a logical and simple interface.
- Customer grouping feature allows you to groups customers into separate categories (ex. Supplier, retailer, manufacturer, wholesaler, customer, administrator, employee, etc.)
- Customer accounts may be sorted by last name, first name, email address, group, account creation date, and activity
- Search engine utility allows you to search for customers by first name, last name, email address, or group
- “Instant Email” function provides the ability to instantly send customer emails by clicking a customer name, then clicking on the “email” button, which displays the online email interface with html graphic interface (like Yahoo, Hotmail, or MSN, for example)
- View and edit category names and upload category images
- Input Category descriptions for different languages in associated text boxes
- Input title, keyword, and separate description Meta tags for each language
The product administrator interface allows you to input, edit, and customize the following information: - Product status: in stock, out of stock
- Date available allows you to select the date the system will automatically make a product available using a unique calendar drop down with selectable days for up to 10 years.
- Expiry date provides the same unique calendar drop-down with selectable days for up to 10 years that the system will automatically remove the specified product
- “Select Customer” provides a drop-down menu of customers if you would like to only make the product available to a specific customer (ideal for re-orders of customized company-specific or personalized products)
- Product name input displays the product title and automatically inserts it into the “title” meta tag header
- “Tax class” allows you to define the type of tax to place on the item
- “Product Price NET” input field allows you to insert your profit on the item for accounting purposes
- “Product Price Gross” is the price of the product that is displayed on the product page of the site and is also automatically tracked by the accounting system and QuickBooks file export option
- Tiered pricing structure allows you to create up to 8 price break levels, which reduces the per-item cost of the product based on the quantity of items purchased (great for up-selling)
- Separate pricing structure availability for each of the customer groups that are created in the customers section of the admin panel (great for separating wholesale pricing for retailers from general online customer sales pricing for example, or for separating accounts for marketing purposes, such as “VIP” members for example)
- Quantity blocks provides the ability to specify a minimum number of items purchased
- Reduced item fee allows you to specify a fee assessed for not meeting minimum order requirements (good for wholesalers)
- HTML “What you see is what you get” graphic user interface allows you to create html pages for your products without having to know or use any html code (separate editors for each language that is made available)
- “Product Quantity” displays the number of items for the product (500 sheets if the product is a ream of printer paper for example)
- “Product Model” allows you to specify a model number or code for product tracking purposes and invoicing
- Image upload utility: multiple product images may be uploaded from your computers hard drive. The first image is displayed in the list of products within the related category with “click to enlarge”, which opens a separate window and displays the full size image when clicked
- Additional images that are uploaded are displayed on the product page with the “click to enlarge” and when any of the images are clicked, a second window opens as a slideshow with which the user can navigate through the images using ‘forward' and ‘back' buttons.
- Video file upload: allows a .flv (flash media streaming video file) to be located and uploaded from your computers hard drive, which displays a video player with video navigator on the product page. When the user clicks play, the specified video or advertisement immediately begins playing in real-time.
- “Product URL” allows you to define a special html url for the product page so that search engine can easily find and index the page.
- “Product Weight” field provides the ability to input the weight of the product for automatic pricing of shipping charges at checkout.
- Content Management interface with integrated What You See Is What You Get (WYSIWYG) editor provides for quick and easy creation and editing of content for information pages.
- “Page status” defines whether the page should be made active or inactive while it is in development
- Parent-child link navigation system allows you to select a “parent” page for the you're your are creating which will display the link only when the page's parent page is clicked, for which it will then drop the navigation links on the left hand side of the page down to display the parent's “children” links.
- If a parent page is not selected for the content page you are creating, then a link to your new page will automatically be inserted in the left navigation upon selecting the page's “activate” radio button.
- Dedicated fields for defining page title, keywords, and description Meta tags for search engine optimization.
- HTML page generator creates html pages from the information page database (normally loaded as PHP pages) and allocated hyphenated html page names so that they may be easily searchable and indexed by search engines (search engines are only able to separate words by hyphens, not underscores or words that are combined and jumbled up together)
- Automatically resizes images to matching thumbnail sizes.
- Multiple images may be uploaded per product.
- “Click to enlarge” feature displays full-size image in external window and functions as a slideshow when multiple images are uploaded for the product.
- Image optimization feature automatically resamples image when resizing to minimize degradation.
- Text input or image upload functions as a watermark for specified images; may be resized and moved to a specified location of the images (ideal for professional photography or copyrighted images, logos, etc.).
- Image filename encryption.
- “TrueColor” image encoding can be enabled for any one or all of the following: brightness, contrast, and/or color balance; auto-adjusts image for optimal display.
- Image quality can be altered by % to reduce file sizes for faster downloading.
- Thumbnail images on products and category pages may be resized to preference.
- Auto-bevel and shadow feature bevels the specified image to look like a button and drops a shadow underneath to enhance on page… highlight and shadow color may be altered.
- Cache auto-cleaner removes automatically removes unneeded processed images to save disk space.
- Browser auto-cache features tells user's browser to cache thumbnails for quicker page loading and reduced bandwidth usage.
- The File Manager utility is a simple FTP user interface that allows you to view files and folders through the online graphic interface, easily upload files, create and delete files and folders, set read/write permissions to files and folders, and view file transfer history and information.
- The FAQ section is an easy-to-use interface that allows for quick entry of customer questions and responses as they occur.
- Instant contributions to the FAQ section may be made by multiple employees and customer service reps to reduce the amount of customer inquiries.
- Optimized for search engine indexing (FAQ pages are hot items for search engines, so we want to make sure the page is as “search-engine-friendly” as possible).
Built-in Marketing and Search Engine Optimization - Customer Birthdays page displays your customer's birthdays, which can be input by users when setting up their accounts, and instant “Happy Birthday” emails may be sent with special birthday coupons with the click of a button for personalized marketing and customer relations
- Custom pop-up advertisement may be created for featured items; generated in separate window when the homepage loads
- “Keyword Show” utility allows for you to see the keywords used by visitors to find your site, and organizes the information by the referring search engine. This data can be very valuable to those looking for how to improve your site by watching how customers actually find it.
- Visits by the Googlebot robots are also tracked by time and day to measure the frequency of their visits (increasing frequency of visits means your SEO is working)
Newsletter Manager - Newsletter manager allows you to create your own html custom newsletters from within the administration panel of your website without using any code via the “what you see is what you get” html newsletter builder.
- Newsletter feature can be used to send product notifications, advertising of events, general marketing, and daily, weekly, and monthly articles, news, and educational information to visitors that sign-up from the website.
Banner Ad System and Tracking Wizard - Feature-rich Banner Ad system allows you to create a “banner” as a text ad, which may be formatted in the included html editor, or as an image which may be uploaded through the specified user interface in the admin panel.
- Banners may be assigned to specific pages on your own site or simply uploaded to the server so that it may be referenced and displayed on the pages of other websites and affiliate pages.
- Banners may be grouped according to size, campaign, affiliate, or other custom category
- Banners may be scheduled to activate and expire automatically on specified dates that are selected via specialized drop-down calendars that appear when you click on the designated fields
- The automated scheduling feature allows you to set-up your web marketing campaigns for up to 10 years in advance, allowing you to focus on other important aspects of the business
- Tracking wizard provides instant graphic displays of banner views and clicks by day
Artificial Intelligence for User Personalization and Product Up-sale - Intelligent category box and “we recommend” boxes display store categories and recommended products and links based on navigational “click-tracks” taken by the visitor, also retaining data from past visits to the website and displaying links according to pages the visitor has viewed during past visits to the site (please note that this program is currently in development and will be available in a future release/update)
Virtual Coupon System - Coupon system allows users to enter a specified coupon code for sales, discounts, and buyer tracking
- Unlimited number of coupons may be created
- Coupons may be customized to only be valid above a specified purchase amount or for select items
- Gift vouchers and coupons may be sent through an email interface inside coupon manager section of the admin panel
- Coupon tracking system tracks emailed coupons and vouchers
Unsold Carts - “Unsold Carts” feature is a sales tool and a separate report utility to see how well you have done in converting sales. It tracks and displays abandoned shopping carts (people that place items in their shopping cart and then leave), the items that were placed in the cart, time, date, account info, etc, so that you may send an email or place a phone call to find out why the user left and what you could do better to prevent future occurances.
Sitemap Wizard - The Sitemap Wizard is a program that allows you to easily create an editable online sitemap for search engine submission and include/exclude pages through the user interface. The utility auto-updates itself whenever new pages are created.
Products Expected - Allows you to input products for the system to automatically make available on a specified day.
- Includes the ability to have a box automatically displayed on the website for “up-coming products”
Product Specials - Input “product specials” to be automatically displayed in a prominent section of the shopping cart
- User interface allows you to select product from a drop-down menu, define a specific group, the special price or a percentage off the retail price of the product
- Expiration drop-down calendar allows you to quickly and easily enter the day that the special is to automatically be removed by the system using a user friendly monthly/yearly drop-down calendar
Customer Review System - Customers can create product reviews to be displayed on product pages (think amazon.com or ebay)
- This feature gets your customers working for you by adding content to your website, bringing search engines back more often and increasing your page-rankings
- Reviews may be edited and removed through the admin panel
Shopping Portal and Affiliate Program Utilities - Allows for the ability to import and export product catalogs in TAB delimited format
- Customizable by model, price, quantity, category, manufacturer, or other custom product attributes
- May be exported in specialized “FROOGLE” format for uploading to Froogle online shopping mall
- Ideal for affiliate programs and submission to shopping portals
- “Product Extra Fields” provides the ability to add custom fields to product database for importing to shopping portals and affiliate programs
- “Define Mainpages” allows you to specify custom product “landing pages” for shopping portals and affiliates
Custom reports and site analytics - “Sales Reports 2.0” program generates sales reports by product, manufacturer, date, number of orders, items purchased, Revenue, and shipping charges.
- “Products Viewed” keeps track of your most popular items and can be optionally displayed in an editable self-updating “featured products” box on the website to push your popular products without any manual labor.
- “Order Tracking” tracks orders by country or zone and allows you to easily archive past order information.
- “Sales Summaries” provides instant feedback on daily number of orders, income generated, average revenue generated per sale, number of repeat customer sales, and provides monthly projections based on this data.
- “Monthly Totals” gives an overview of revenue generated, average revenue per sale, number of sales, repeat customer sales, and year-to-date totals.
- “Orders Status” allows you to instantly see how many orders you have pending, processing, and delivered for the month or year.
- “Grand Totals” provides year-to-date total sales and instantly calculates gross profit.
- “Products Purchased” allows you to quickly generate product sales reports, sort by detailed product information, and run search queries by date.
- “Manufacturer Sales” allows you to generate sales reports by manufacturer and run search queries by date.
- “Export Customers” provides the ability to export your website member database to CSV files and edit from within excel or other similar program.
- “Customer Registrations Report” lets you generate instant daily, weekly, monthly, and yearly reports of accounts created on the website.
- “Status Tracking” is an instant summary of all of your current pending, processing, and delivered orders.
- “Ad Results” is a tracking system that will track advertising results by referring websites to keep track of top performers.
- “Search Keyword Statistics and Replacements” is a tracking utility for queries made by visitors through the internal search engine to allow for heightened “search engine friendliness” and usability. The interface will displace keyword phrases that have been searched and allow you to define keywords that should be used as replacements for misspelled words. For example, “mispelt = misspelled”.
- “Who's Online” feature allows you to display current visitors to your website and “follow” them through the site in realtime by displaying their click-tracks, entry time, ip address, and account information if they have created one.
- PDF Catalog Generator allows you to export a pdf file of your entire website catalog for mailing updated print version of your latest catalog to your customers.
- QuickBooks® integration for import/export of all E-commerce financials for streamlined business processes
- VisionCash™ internal accounting and integrated online financial management system soon to be available (requires purchase of upgrade)
- Inventory manager allows you to enter number of items in stock and tracks items sold, warning you if you are low on stock for certain items
- “Check Stock Level” tells the system to check the inventory of a product before allowing checkout.
- “Allow Checkout” can be enabled to prevent the user from purchasing items that are low or out of stock
- “Mark Product out of Stock” informs the user if a product is out of stock and to allow extra time for delivery
- “Stock re-order level” tells the system when it should tell you to re-order an item
Many methods of payment available to customers including:
- All major credit cards (Visa, Mastercard, Discover, American Express)
- Cash on Delivery (C.O.D.)
Shipping Modules and Features Many shipping methods available, including: - Flat rate: assesses a flat rate shipping charge for all products
- Per item flat rate: charges a flat rate specific to each product
- Table rate: allows you to define shipping charges to be assessed based on product weight in an easy-to-use table input format
- UPS: xml feed automatically assesses shipping charges to products for each customer on checkout based on customer location and size and weight of the product or products
- United States Postal Service: USPS module automatically defines shipping charges to customers based on customer location and product dimensions
- FedEx: as with USPS module, the Federal Express shipping module automatically defines shipping charges to customers based on customer location and product dimensions
- Zone rates: zone rates shipping utility provides the ability to define shipping rates based on 181 different zones worldwide
- Packaging option allows you to define an additional price per product to be added for packaging
- Customized shipping utility provides the ability to specify a maximum package weight that you will ship to certain countries and/or postal codes
Add-ons and Customization - Separate “Members Only” subscription based functionality
- Automated payment drafting allows for Payments drafted automatically on a monthly basis
- If the payment is declined a second time, the account has permissions reset, and an email is automatically sent to the user requesting that they manually renew their subscription.
- Streaming Server storage for streaming of online videos of up to 2 hours per video inside member's section (see below for more info)
- Streaming video functionality and administrative functions for browsing and uploading of video files to server
- :30 sec to 2 minute Welcome video on homepage
- Custom dynamic Java-based head navigation
- Custom “Contact Us” email application linking directly to a specified email account
- RSS Channel creator: quickly and easily create your own RSS channels
- Custom Rich Internet Applications: create a rich and interactive customer experience with Rich Internet Application Architecture (RIAA)
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