Most companies operate in a highly competitive marketplace. It’s not only important to evaluate your websites performance as a stand-alone entity, but to benchmark it against your competitors. A Comprehensive Internet Marketing Evaluation will include the Initial Website Evaluation’s features in addition to:
- • A website performance review of your competitive set, including
- o Website content and navigation
- o Search engine results on relevant keyword and search terms
- o Referring link and 3rd party advertising placement
- • Your competitors’ PPC (pay-per-click) advertising presence and projected expenditures
We’ll provide you with a complete review of both your website individually and it’s performance relative to your competitive set as well as a targeted plan to improve your websites traffic and visibility.
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